Maeil Dairy revealed that Idol group Big Bang has been chosen as the next coffee models. They are part of Cafe Latte's new campaign "Let's love ourselves" and have been chosen as the model for TV ads as well as promotional activities.
The new campaign is a reinterpretation of Cafe Latte's 13-year old theme "If you love, then like Cafe Latte" and part of Cafe Latte's new plan to give an encouraging message to young people during these hard economic times, to gain courage and not lose hope.
Since 1997, Cafe Latte has established itself as a luxury cup coffee brand using famous trendy male celebrities such as Lee Byung Hun, Jang Dong Gun, Yoo Ji Tae, Kang Dong Won, Jang Geun Suk.
A video is supposed to be released on April 30th while the TV ad is expected to be released in May and is gaining attention as interested parties are waiting for the "Big Bang Effect"
Créditos: Allkpop
No hay comentarios:
Publicar un comentario